How to sell Linux to institutions - Listening with your Ears and Not your Mouth

Dihydrogen Monoxide: How to sell Linux to institutions - Listening with your Ears and Not your Mouth: "A common mistake I've seen in the last 10 years of Linux coming up in the world is one thing, a total lack of business acumen. It is obvious that Linux will move into the office space sooner or later after it addresses common project practices that institutions need done. Unfortunately the only thing going for it currently is the 'Wow it's free' factor. Behind that there are a thousand voices all pulling that OS in a million directions. It's great because it drives the technology into spaces that otherwise it would have never gone. But it causes a real problem getting a coherent message to anybody about what Linux actually does."