LittleBigPlanet Draws on User-Generated Content

Community Gaming - WSJ.com: "Unlike some videogame companies that have flashy offices in Los Angeles or San Francisco, developer Media Molecule has a studio located in the modest British town of Guildford above a bathroom-products showroom. And the company's mascot, in contrast to tough guys like Grand Theft Auto IV's Niko Bellic, is an obsidian-eyed ragdoll named Sackboy."