10 smart ones for Twitter

Social media tips for business - 10 smart ones for Twitter - SmartPlanet: "Zach Braiker is the CEO of Refine and Focus a digital media agency with deep expertise in online advertising, digital strategy and social media. His firm has worked with clients as diverse as Clear Channel Radio, HipCricket and Queen Rania of Jordan. A frequent contributor to marketing and media industry panels and event I wanted to get Zach’s take on social media and glean some advice we can all put to use."